Recently, the State-owned Assets stake sports betting appSupervision and Administration Commission of the State Council released"List of classic cases and excellent brand stories of state-owned enterprise brand building in 2021"。The brand case "Digital Technology Creates Logistics Benchmark" submitted by Shaanxi Pharmaceutical Group with Paion Pharmaceutical as the main body，Benevolence and Responsibility Create Brand Brilliance” was selected into the list of 100 typical cases of brand building for state-owned enterprises in the country。

In recent years，Shaanxi Pharmaceutical Group actively implements the requirements of the Central Province on strengthening brand building deployment，With the goal of creating famous brands，Implementing brand building-driven strategy，My stake betting appIntensify efforts to build the core sub-brand Paion Pharmaceuticals，Open the development path of promoting transformation and upgrading through brand building，Using digital technology,Successfully build a domestic advanced modern pharmaceutical logistics benchmark enterprise，Created good economic and social benefits，Significantly improved the visibility and influence of Shaanxi Pharmaceutical Group。

Group CompanyEncouragementSystemEnterprises learn from the successful experience of excellent corporate brand building cases，PassedDiscover the brand connotation and tell the brand story，Building brand image，Expand brand influence，Continuously improve corporate brand value concepts and excellent corporate culture。Next step,GroupThe company will organize a series of activities around brand building and publicity，stake betting appFurther enhance corporate brand awareness，Improve brand management level，Drive enterprises with brand effectHigh qualityDevelopment, implemented for the group companyContribute to the grand goals of the “14th Five-Year Plan”.