Pharmaceutical e -commerce development stake betting appstake sports betting appis greatly affected by policies，A wave of three folds，People、Pharmaceutical companies such as Renhe Pharmaceutical、Pharmaceutical e -commerce turns and accelerates the layout O2O。

 

  On the evening of October 19，A large pharmacy (hereinafter referred to as & ldquo; ordinary people & rdquo;) B2C e -commerce team's news disbanded and left，Calculating，People e -commerce Co., Ltd. is about to cancel，CEO Xu Xiangdong also took away the original team，Temporary where the whereabouts are unknown。

 

  This，A person in charge of a common people expressed to the 21st Century Business Herald on the morning of October 20th，At present, ordinary people's e -commerce operations are operating normally，Reasonably promote the innovation pilot of online business models under the principle of compliance，Involved in personnel adjustment is a reasonable arrangement and business demand decision。

 

  No wind without waves，This reality is related to the background of the "End of the End of the End of the End of the Pilot Work of the Internet Pharmaceutical Pilot on the Internet" released by CFDA。21st Century Business Herald Reporter Discovery，People、One Heart Hall、The three major listing chain pharmacies of Yifeng Pharmacy have been collectively removed from OTC (non -prescription drug) products。

 

  It seems to be in the industry，Pharmaceutical e -commerce development stake betting appstake sports betting appis greatly affected by policies，Including ordinary people、Many pharmaceutical companies including Renhe Pharmaceutical、Pharmaceutical e -commerce companies in the O2O field。but，A senior pharmaceutical e -commerce founder who was unnamed to point out to the 21st Century Business Herald，Look from the current look，The focus of the common people is still the outflow dividend of the out -of -hospital prescription in the future.，Investment in pharmaceutical e -commerce is relatively small，If you do not increase your investment in the future or be surpassed by other pharmaceutical e -commerce companies。

 

  B2C business adjustment

 

  October 19 news also said that Xu Xiangdong and Deputy General Manager Li Bo caused the team to dissolve due to interest problems，Not long ago，Li Bo was forced to leave the e -commerce team，Enter the O2O team。The common people's pharmacy e -commerce B2C platform was interviewed by the Pharmaceutical Regulatory Bureau for the Sales President Medicine for Pharmaceuticals，fine 40,000 yuan。

 

  It is understood，People's E -commerce Co., Ltd. was established in December 2013，Independent operation of e -commerce，Its registered capital is 12 million yuan，Online pharmacy launched in January 2014，Covering medicine、Health products、Medical Device、Adult products、Sales of tens of thousands of products including cosmetics。

 

  For rumors，Relevant person in charge of ordinary people expressed to the 21st Century Business Herald，At present, people e -commerce keeps normal operation，Reasonably promote the innovation pilot of online business models under the principle of compliance，It is also constantly pioneering the combination of offline and online business，Give full play to the advantages of ordinary people's offline layout，In -depth cooperation with each third party，Strengthen the channels and professional services of ordinary people。

 

  The person in charge also emphasized，Among them, it involves personnel adjustment，It is determined by the company's reasonable arrangement and business needs，The relationship between the relationship between no personnel is broken。& ldquo;，It has determined the scope of business management，Xu Xiangdong is responsible for e -commerce (including third -party platforms and vertical official website)，Li Bo is responsible for O2O business。There stake betting appstake sports betting appis no business conflict and differences。& rdquo;

 

  Stake Sports BettingAt the same time，The common people also issued a clarification announcement on the morning of October 20。The announcement said that there is no situation in the above message，B2C and O2O business are important parts of the company's e -commerce sector，At present, innovation pilots in promoting business models，2015，Company B2C platform income 68 million yuan，accounting for 1.49%of the company's operating income in 2015。

 

  but，The founder of the senior pharmaceutical e -commerce company who is unknown above also pointed out，Compared to other traditional chain pharmacies，The layout of the people in the field of e -commerce is a bit lagging，Even quick merit。& ldquo; Previously 2012，The common people want to cooperate with Japan's largest health care dealer Kenko to operate e -commerce，But after one year of operation, it ended in failure due to business philosophy and teams;，But in the cooperation with it, I did not consider that e -commerce is an Internet company，Input、Authorized、Inspirational mechanisms are not in place。& rdquo;

 

  It is reported，January 2016，The common people ’s online large pharmacies CEO Shi Wenlu leaves，Wu Yong, the person in charge of the original O2O business of the people, took over the CEO。After two months of transition period，The common people ’s online pharmacy is finally airborne & ldquo; foreign aid & rdquo;，Xu Xiangdong, deputy general manager of the original Qilekang Daibai Cloud Clinic。

 

  A wave of three folds

 

  In 2011, it was called the first year of B2C business development by the industry，2015 is the year of an outbreak。According to ANALYSYS E -Observatory "Special Research Report on the Chinese Pharmaceutical E -commerce Market 2016"，2015 China Mobile Pharmaceutical E -commerce B2C market size is about 12.15 billion yuan，It has nearly doubled from 7.63 billion in 2014。

 

  It also specifically pointed out in the clarification announcement of the people，The people in the rumors & ldquo; Future development direction: abandon B2C，The situation that dedicated to O2O & rdquo; is not true。

 

  The adjustment of the common people's B2C e -commerce business has attracted much attention，It is due to the impact of continuous e -commerce policy on the development of the industry，Makes stake online sports bettingthe industry in this industry stake betting appthat blows grass and plants and trees。Pharmaceutical e -commerce is one of the industries with the greatest influence of policies，Recent policies are not conducive to e -commerce development。

 

  The person in charge of the above people frankly，Affected by the policy of the "End of the End of the End of the Pilot Work of the Internet of Third Party Pharmaceutical Online Pharmaceuticals on the Internet" of the State Food and Drug Administration，People are re -optimizing resources，Adjust the existing e -commerce team，To cope with policy impact，Digitalization of offline stores。

 

  In fact，After the above -mentioned policy was released in CFDA，Many pharmaceutical e -commerce companies expressed concern to the 21st Century Business Herald，Worried about the development of pharmaceutical e -commerce。

 

  Recent，21st Century Business Herald Reporter Discovery，Many companies of the original B2C licenses of Tmall Medical Museum converted into O2O forms，Purchase drugs at Tmall Medical Museum will use cargo -to -payment form，and ordinary people、One Heart Hall、The three major listing chain pharmacies of Yifeng Da Pharmacy have been collectively removed from OTC products，But on its official e -commerce platform, they all support OTC online transactions。

 

  & ldquo; Tmall B2C platform pilot was stopped after being stopped，The platform can only display medicines，Can't trade directly，Although there is a lot of flow，But the platform that needs to be controlled by Dalong。& rdquo; An industry senior person analyzed the reason for the above three pharmacies to remove the above three pharmacies。

 

  Another，The above senior person pointed out，Tmall's newly implemented goods -to -payment system，The requirements for the IT management system and warehousing of the online store are very high，And the return period is at least 15 days，greatly increased the corporate cash flow pressure。

 

  Analyside Consulting Analysts think，Medicine B2C in the product、Payment and service Third Ring Road faces challenges。& ldquo; Medical e -commerce currently mainly uses medical equipment、Medicine、Mainly health products，The scale of prescription medicine in medicine accounts for 80%，But the policy of the prescription drug network sales has not yet been fully opened; the payment link is subject to the settlement of the domestic medical insurance My stake betting appsystem;、Selling、After -sales，stake online sports bettingEvery link requires professional physician service staff，The threshold for the qualifications and ability requirements of pharmaceutical e -commerce practitioners is high。& rdquo;

 

  For this，Many pharmaceutical companies、Pharmaceutical e -commerce began to increase O2O layout。Ru Renhe Pharmaceutical has previously planned to develop funds from the capital market O2O and other projects，But the fixed increase failed，October 19，Announcement of Renhe Pharmaceutical，Its controlling shareholder Renhe Group and its consistent actors、Yang Xiao, a shareholder of more than 5%of the shareholders, intends to reduce the company's shares of the company's shares for 110 million shares，For the acquisition of pharmacy assets。

 

  Analysys think tank pointed out，Pharmaceutical O2O enterprises gradually rise，and realized the separation of the B2C mode. At the same time, the gap in the B2C service，helps to improve the service content。