According to Zhongkang CMH data，2015 Chinese medicine injection sales scale reached 88.2 billion yuan，year -on -year increase is only 1.42%，and the sales scale of Chinese patent medicines increased by 7.2%year -on -year，That is to say, the growth of Chinese medicine injection in the growth rate is nearly 6 percentage points.。

 

  Why did the original Chinese medicine injection in the original highway entered the end of such a poor journey? Sit and wait，Or is it a rectification of fighting again?

 

  Drug price issues are always sensitive topics in the pharmaceutical industry，News about the price reduction of drugs can always cause uproar。Last year，The first batch of national drug price negotiation results officially announced on the website of the National Health and Family Planning Commission，3 medicines involved in two diseases，The decline is more than half，Convergence with neighboring countries (regions)。

 

  There is also a type of product，Its destiny is also as much as the original medicine of multinational pharmaceutical companies，That is the Chinese medicine injection。As one of the products of modernization of Chinese medicine，Chinese medicine injection has made a great contribution to innovation，But now it has come to the point where everyone shouts。On the one hand, news media overwhelming negative reports，On the other hand, news about the bidding of traditional Chinese medicine injection in Stake Sports Bettingvarious Stake Sports Bettingplaces is constantly cold。

 

  The dilemma of traditional Chinese medicine injection

 

  In the beginning of this year，Ningbo City began to quote for Chinese medicines listed in the price limit purchase catalog，742 exclusive Chinese medicines are included in the price limit purchase directory。Compared with the exclusive bargaining list of Ningbo previously released and the bidding list released by Ningbo City，Only two exclusive traditional Chinese medicine injection exclusive varieties are shortlisted for the bidding list，Although the exclusive Chinese medicine injection of the exclusive traditional Chinese medicine injection at the time of Zhejiang Province was less，But the result still shocked the industry，It can be said that Chinese medicine injections have basically abandoned。

 

  This bad news is for Chinese medicine injection，Can be described as breaking the house worse and even night rain。According to the data of Zhongkang CMH，2015 Chinese medicine injection sales scale reached 88.2 billion yuan，year -on -year increase is only 1.42%，and the sales scale of Chinese patent medicines increased by 7.2%year -on -year，That is to say, the growth of Chinese medicine injection in the growth rate is nearly 6 percentage points.。

 

  2015 Chinese medicine injection、Chinese patent medicine and full category terminal sales increase

 

  Data Source: Zhongkang CMH

 

  In TOP20 in Chinese medicine injection，9 sales in 2015 have already fallen year -on -year，If you consider the deviation of the calculation due to terminal retail price，Chinese medicine injection is much more serious than data reflected。

 

  Taking the largest Chinese medicine injection-thrombosis radiation agent as an example，According to the annual report of Zhongheng Group，The largest sales manufacturer sold as this type of product，Sales income of the thrombosis series，It has plummeted from 3.48 billion yuan at the peak of 2013 to 1.036 billion yuan，CFDA released on January 12 "Announcement on Amending the Blood Plug -of -Pass and Thromer Injection Injection Injection Instructions"，It is undoubtedly a stuffy stick for Zhongheng Group。

 

  Also Shanghai Kaibao, which is also used with a sputum heat -clearing shooting agent，Last year's revenue also fell sharply，According to the company's 2015 annual report，2015 revenue of 1.396 billion yuan，13.87%year -on -year，Net profit 2.82%，19.87%year -on -year。It is understood，Company traditional Chinese medicine injection phlegm heat -clearing revenue accounts for more than 95%of the company's overall revenue，The reality of My stake betting appeach My stake betting appcondition of Chinese medicine injection，Has made the company miserable。

 

  Industry analysis believes，Chinese medicine injection has not yet reached the worst，Because there is a sword of Damos hanging on the industry's head，That is the negotiation price reduction。In previous tender，Chinese medicine injection can be stable with exclusive identity.。而Now，The state's attitude towards traditional Chinese medicine injection has changed a lot。In Circular 70 released last year，The file clearly states that some patented drugs will be started、Exclusive drug negotiation pilot，Drugs that are not included in the negotiation pilot，Provincial and cities exploration and price linked、Reasonable centralized procurement method，Performing zero -difference rate sales。

 

  It is understood，There are many exclusive varieties of traditional Chinese medicine injection，Statistics display，Among the 40 most common Chinese medicine injections，Exclusive varieties accounted for 15，The proportion is 37.5%，For example, ginseng、Xi Yanping、Dan Hong et al.。The probability of these varieties will be included in the provincial or regional joint negotiations in the future，and other non -independent varieties，Competition will be more intense。Including Chaihu、Ginkgo leaves、Shengmai injection, etc.。

 

  40 common traditional Chinese medicine injection in approval statistics

 

 

  Bidding negotiations of traditional Chinese medicine injection

 

  From the perspective of nationwide，At present, most provinces have not started a new round of bidding，But the province of Xinxing will have a demonstration effect on subsequent follow -up provinces。From the perspective of companies that have started a new round of bidding，On the one hand，On the other hand, some major traditional Chinese medicine varieties are too low，Many companies have abandoned the label。

 

  From an enterprise perspective，Full abandonment is equivalent to abandoning the market。Actually，In the national basic drug catalog in 2009，Traditional Chinese medicine injection varieties only have 8 Chinese medicine injections，During the formulation process of the new version of the basic medicine in 2012，I tried to add 6 new species，But the final result did not increase，Show the country's caution of traditional Chinese medicine injection。

 

  During the selection of a new round of medical insurance directory in stake sports betting app2014，Relevant experts have My stake betting appreached a certain consensus on the key issues of Chinese patent medicines。Attitude to traditional Chinese medicine injections，Think of the rescue of the patients in critical condition、Especially cardiovascular and cerebrovascular diseases、The treatment of respiratory diseases and tumors play a huge role。In the Demonstration Demonstration Demonstration of Chinese Medicine Molying P Chinese in the Chinese Medical Association last year，There are only three Chinese medicine injections: Bupleurum injection、Clear veins injection and Qingkai Lingju，You can directly hang the network bid，No bargaining，But the directory is excluded from the exclusive variety，To some extent，Medical insurance choices for traditional Chinese medicine injections have been relatively reduced。

 

  Now，亘 亘，How to deal with joint negotiations and pricing of provincial or regional and regional bidding significantly reduced prices; some industry experts believe，The government's leading negotiation itself is not a problem，But how to formulate scientific and reasonable standards is the key to negotiation。How to avoid the exclusive，The large Chinese medicine injection without one -size -fits knife cut price reduction is the most worried question of the enterprise。

 

  In fact, traditional Chinese medicine injection has more than 50 years of research and development history，As one of the few originals in China，In many ways, it has represented the highest standard for Chinese medicine manufacturing。Many big varieties have been clinically and large -scale evidence -based medical verification effective economy。In terms of adverse reactions，Also has consensus，That is to use it correctly，The incidence of adverse reactions in large varieties is not high。

 

  How to reverse people's misunderstandings about Chinese medicine injection，First of all, you should have a clear understanding in decision makers，Establish a scientific negotiation criteria: the effect should be placed in the first place，The corresponding disease type should also meet the direction of the injection application，Of course economics evaluation、Safety evaluation and quality control system must also be available。As a Chinese medicine injection, companies must be & ldquo;，Don't panic & rdquo;。

 

  My stake betting appUnder the above complete evidence My stake betting appconstruction，Chinese medicine injection enterprises in negotiation with government bidding negotiations，Only there will be more right to speak。Otherwise，Will leave the handle for the decision maker。Under the condition of sufficient chips，Chinese medicine injection enterprises can jointly call for policy bias，Especially to correct the misunderstanding of the concept of relevant departments，Chinese medicine injection enterprise，It's time to take out your actual actions，With more sufficient efficacy、Economics and security evidence，Zheng Name for Chinese Medicine Injecting Damage。